Sales Academy - OOH Sales Faster

The OOH Sales Academy

The training you wish you had—designed to help you sell out-of-home smarter, faster, and with confidence.

Sales leaders across the OOH industry kept asking the same thing:

“Can you build a practical, high-impact sales course that actually helps reps close more business?”

They didn’t want another generic training program with a light dusting of “OOH” terminology.
They wanted something real—built by someone who’s been in the trenches and delivered results.

This is it.

What Makes the OOH Sales Academy Different?

Covers the fundamentals of OOH sales, without assuming prior experience.
Taught live via Zoom in small groups for maximum engagement.
Spaced over time to allow real-world application and adoption.
Built by Kevin Gephart, a top-performing sales executive, trainer, and industry thought leader.
Saves your company time, money, and hassle—no need to build internal training.
No travel. No fluff. Just focused, practical sales skills.

Program Format

13 one-hour weekly Zoom sessions
Includes short weekly prep reading
Limited class size to keep it interactive and personalized
Textbook: The Ultimate OOH Sales Guide
Investment: $795 per participant (plus $74.95 for textbook if not already owned)

Next course dates: TBD (join the waitlist or inquire now)

Who Should Enroll?

New media sales reps
New to the OOH industry
Experienced reps looking to sharpen and refresh their OOH skills with new tools and strategies

Course Outcomes

✅ Stronger sales confidence
✅ Sharper product knowledge
✅ Better client conversations
✅ Increased OOH sales performance

ADDITIONAL OPTION:

OOH 101 Primer (Add-on only)

2 fast-paced one-hour Zoom classes covering:

History and evolution of OOH
Types of OOH media
Terminology
Creative best practices
Add-on investment: $135

Course Overview by Week:

Week 1: Why OOH? How you landed in the right career at the right time
Week 2: A simple growth strategy + traits of top-performing reps
Week 3: Heat-Seeker prospecting: Finding sales-ready leads
Week 4: Killer client meetings + 35 high-gain questions
Week 5: Handling the top objections in OOH sales
Week 6: Prospecting hacks + doubling your account list + competing with local TV
Week 7: Winning against radio, print, and direct mail
Week 8: Selling digital OOH faster and more effectively
Week 9: Strategic account management + sales negotiation rules
Week 10: Closing techniques + the 13 critical execution steps
Week 11: How to handle cancellations, collections, and use your manager to win deals
Week 12: What reps must know about creative + real-world objection handling
Week 13: Selling smarter with AI + The Final Exam

(Course topics subject to modification)

How to Enroll

📧 Email: KevinJGephart@gmail.com
📞 Call: 612-387-5349

Proud member of OAAA