The Ultimate OOH Sales Guide =your competitive advantage in selling OOH.

I am proud to co-author this systematic OOH sales guide with Billboard Insider now in it’s 5th printing!!

It starts with heat-seeking prospecting ideas, then needs analysis, covers how to solve customer problems, we take it through to closing the sale and  the service guarantee.

After you read this book you’re going to want to keep it in your work station as a reference. Stuck on a prospect objection? need ideas to present a compelling presentation? Flip to that chapter and it’s there.

When I was a sales manager I was always starved for content for  sales meetings.  The first 38 chapters are 38 self-contained sales meetings.

“Wish I had a book like this earlier in my career. Well, we have one now.”

Paul Sara/President at Badger Outdoor Consulting LLC/Former President – Milwaukee Division Clear Channel Outdoor

“We received the OOH Sales Guide and I have read through a few chapters – great stuff! I plan to use this for sales training for my team. We would love to order 6 more copies!”

Lisa DiFelice/Chief Revenue Officer/Keystone Outdoor Advertising

“This publication covers a wide variety of sales topics. These tools can easily be adapted to accentuate local, regional and national business and can fit nicely with the rapid changes we are witnessing in the marketplace.”

Chris Cowlbeck/IBOUSA/Chief Visionary Officer

“I would highly encourage you to add this book to your sales arsenal. Buy a copy for everyone in your sales team. Use these experiences and collective wisdom to your sales advantage!”

John James/Founder/SignBird

You can purchase The Ultimate Out of Home Sales Guide (printed copy or eBook) for $69.95.

Experience is a great teacher, but the tuition is VERY high!

If 2025 is your year for fresh sales thinking, we should talk.

OOH sales growth is driven by your strategy, plans, and ideas. Not by external market forces.

As a strategic, creative, outcome-based leader, I co-create with your team. Because I am not distracted by daily tasks and priorities in your organization, I am free to focus my energy on your problems. For examples of the solutions I provide, please see the “What I Can Do” tab on my website.

I work at the speed of business. We can partner in an ongoing comprehensive way or as a plug-in to help solve a particular sales challenge. You’ll appreciate my collaborative approach to building your revenue.

Let’s talk. Whether we work together or not you’ll benefit by having a conversation. If you are willing to invest an hour of your time in a free initial meeting to see if we are a fit, please contact me: 612-387-5349 or fill out my online contact form.